Travel agents selling New Zealand can now vie for status tiers and new incentives with the recent launch of an updated 100% Pure New Zealand Specialist Program.
Online and free, the program offers agents the chance to build in-depth destination knowledge and in turn, grow New Zealand sales. Through online training modules, webinars and informative videos, agents can learn about New Zealand’s diverse regions and the variety of experiences available to visitors.
The newly tiered program rewards long-term and continually engaged specialists with incentives such as familiarization opportunities, direct referrals, merchandise and access to in-market events. The status tiers are broken out and achieved by:
- Gold – Completing 10 online modules, attending one training session and visiting New Zealand.
- Silver – Completing 10 online modules and attending one training session.
- Bronze – Completing 10 online modules.
Status is maintained through regular engagement with both the online modules and training sessions, via a webinar or in-country event. Agents will now also be listed on http://www.newzealand.com preferentially by tier.
For the full story, check out this week’s digital edition of Travel Courier.