For Best Western CEO, ‘It’s Personal’
With more than 40 years experience in the travel sector and the longest tenure of any major hotel brand CEO, Best Western International president and CEO David Kong will share his knowledge – along with personal stories – in a new executive blog entitled “It’s Personal.”
“I have always believed there is something uniquely personal about hospitality, and with the launch of It’s Personal, I look forward to sharing my thoughts on the issues I am passionate about and my hope is I can help spark conversations about topics that impact the travel sector generally.”
Kong’s inaugural post on the “Airbnb and the Sharing Economy” is now live on BestWesternItsPersonal.com, with an additional two to three new posts appearing each month. In addition to posts from Kong, It’s Personal will feature contributions and insights from Dorothy Dowling (senior vice-president of marketing and sales), Ron Pohl (senior vice-president of brand management and member services) and other senior Best Western executives.
It’s Personal will be separate from Best Western’s consumer travel blog YouMustBeTrippin.com, which will continue to post a diverse array of creative and sharable content themed around the love of all things travel.
