HAL Redesigns GoHAL.com PartnerSHIPS Portal

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Agents will now have an easier time becoming Holland America Line (HAL) experts with the launch of the company’s redesigned PartnerSHIPS travel professional portal at GoHAL.com.

Exclusively for the use of travel agents, the new GoHAL.com is more user-friendly so agents can book, plan, promote and learn everything they need to know to successfully sell Holland America cruises and Land+Sea Journeys.

In addition to a navigation toolbar at the top with drop-down menus for each tab, users can scroll to the bottom of the homepage and find quick links to some of the more popular topics. A focal point of the homepage is a larger toolbar prominently featuring three primary areas on the site: POLAR Online, Promo Toolkit and Holland America Line Academy. Agents can also see upcoming events, read the latest e-Newsletter and meet their business development manager on the homepage.

Under the navigation toolbar at the top, the “Learn” section features Holland America Line Academy and the Specialist Training Courses that were launched earlier, as well as POLAR Online booking tips, FAQs and upcoming events such as seminars, conferences and familiarization trips.

In the “Plan” tab, agents can find all of the collateral they need to plan cruises for their clients, including eBrochures, product announcements, a deck plan reference guide, cruise finder, sailing schedule, AFAR Destination Guides and information about life on board, Land+Sea Journeys, Journeys Ashore, family cruising and cruising with children.

The “Promote” tab features the latest promotions, as well as templates to create customized advertising and marketing materials such as flyers, banner ads and emails. Site visitors also have access to HAL’s extensive image library.

Agents will find additional access to the POLAR Online booking engine in the “Book” tab. Important information about visas and passports, cancellation policies, groups, gift orders, the air program, check-in and Travel Professional Appreciation Fares also are located in this area.

Additional features at GoHAL.com include a “Chat with Us” button that enables agents to communicate online in real time with Holland America Line’s reservations team.