CASL Takes Effect July 1, Are You Ready?

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Do you e-mail potential clients to grow your business? As of July 1 when the Canadian Anti-Spam Legislation (CASL) takes effect, there will be limitations placed on how you can send those e-mails. Think about how this might affect your business.

The government’s new anti-spam legislation begins phasing in this summer. It is an intricate piece of legislation with many exceptions and dates to remember. Though its complexities are somewhat daunting, it’s essential that businesses understand how these new regulations can and will affect their everyday business practices.

With help from Baxter Travel Media and Heifetz, Crozier, Law, CASL will be less intimidating. The travel industry is invited to attend the latest Travel Law webinar — “Spamming The Globe: Will Spreading The News About Your Business Get You Into Legal Trouble?” — on May 1 at 1 p.m. EDT. This live webinar led by Doug Crozier and Tim Law will explain the new rules and show you how to work within them, all in practical travel industry-specific terms.

Your business can’t afford to miss this important information session. Visit http://www.travellaw.ca to sign up now. Registration is free and space is limited.