Collette has launched an Instagram account – @gocollette.
With the start of this new communication channel, Collette will be connected on five social media platforms including Facebook, Twitter, YouTube, and LinkedIn.
As a photo-sharing and video-sharing focus-based networking service, Instagram gives Collette the opportunity to reach their audiences on a more personal and visual level. With Instagram encouraging the use of sharing creative and edited videos and photo images, followers will be given an intimate look into the “hidden wows” on tour. Collette hopes that the launch of its new channel will generate more followers across all social media platforms, creating communication among fellow industry professionals and passionate travellers.
“We are thrilled to launch our Instagram page to highlight our travellers’ experiences and give our followers a taste of what to expect on tour,” said Tom Gavriluk, director of digital marketing at Collette. “Looking towards the future we are hoping that this new Instagram page will help jump start future campaigns, encourage engagement and continuously create exposure and awareness for Collette.”