In addition to complimentary educational sessions presented by Cruise Lines International Association (CLIA), Cruise Shipping Miami is offering travel agents free access to the industry’s largest and most prominent networking opportunity, a chance to walk the show floor all three days and admission to the March 11 Welcome Reception.
The world’s premier cruise industry event is scheduled March 10-13 at the Miami Beach Convention Center.
Travel industry veteran and CLIA trainer Cella Baker will lead the two training sessions on March 13. The sessions are aimed at increasing cruise sellers’ knowledge and productivity, and are worth 10 CLIA credits each toward certification as a CLIA accredited cruise counsellor, master cruise counsellor, elite cruise counsellor or elite cruise counsellor scholar.
“A majority of cruises still are sold by travel agents, and it is in the best interest of the cruise industry to have well-informed cruise sellers providing guidance and value to consumers,” said Daniel Read, director of UBM’s cruise event portfolio. “We believe providing these complimentary training sessions and offering a chance to spend three days at the exhibition will prove invaluable to agents.”
The first training seminar, “Cruise Events: Creative Ways to Increase Your Sales,” is scheduled from 8:30 a.m. to 10 a.m., offering tips on how to plan, publicize and present a successful cruise event, including venue selection, timing, supplier relationships and on-site sales tips.
During the afternoon seminar, “Selling Successfully Across Cultures,” scheduled from 2 p.m. to 3:30 p.m., participants will explore the subtle values, behaviours and practices that can influence the decision-making process when clients of different cultures consider a cruise vacation.
To register for the complimentary sessions and free admission to the trade show for three days, agents should access the online registration form and special promotional code at: http://www.cruiseshippingevents.com/miami/conference/travel-agent-thursday .