Travel Webcast

DIFFERENTIATE & DISTRIBUTE

Travelport has unveiled its new Travelport Merchandising Platform which has been developed to transform the way airlines deliver their products and the way that those products are displayed to travel agents. The new platform lets airlines differentiate and distribute their full suite of products and services, including fares and ancillaries with complete consistency across all channels; distribute their content using whichever technology best suits their business model; achieve greater brand consistency by controlling how their product is presented across all channels; maximize return on investment by demonstrating differentiation from their competition and increased ancillary sales; deliver a compelling user experience in all channels, driving competitiveness, and enabling more profitable revenue. For agents, the Travelport Merchandising Platform lets them access the full range of airline products, including ancillaries, in their familiar, consolidated and integrated workflow that assists them in making the best informed choice for their customers; offer a better, more complete service demonstrating their deep product expertise to customers; maintain high levels of productivity; and reduce training times. Travelport’s managing director, global distribution & sales, Derek Sharp said that the new platform “paves the way for significant change in the distribution landscape by enabling airlines to go to market with all of their products in the right place, at the right time, in every channel. It provides complete consistency in how an airline’s product portfolio is presented and sold across all channels.” For more, go to http://www.travelport.com .

Posted in Airlines, News, Travel Agents

 

 

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