Extreme weather events raise concerns for U.S. travellers

In its latest tracking study of American travellers, Longwoods International reports that 40% of them have changed their leisure travel plans in the past year due to extreme weather such as excessive heat, drought, flooding and hurricanes.

Those changes included postponing their trip, shortening the trip, changing their itinerary or destinations and cancelling their travel.

Amir Eylon, President and CEO of Longwoods International, observed that: “While you can’t change the weather, U.S. travellers in large numbers are navigating extreme weather events. And 33% of travellers believe extreme weather events will impact their leisure travel plans during the next 12 months.”

The study notes that with the start of the fall travel season, 53% of travellers planning fall trips report they will be visiting friends and relatives.

Other top activities for fall include road trips (43%), visiting a state or national park (29%) and cultural attractions, fall foliage and local festivals, all at 23%.

Of note in the tracking study is that demand remains high for American travellers. And while 32% of those travellers indicate their concerns over their own personal finances will greatly impact their travel, the latest study showed demand among American travellers is still near survey record high level.

This continues to reinforce the view that travel is currently seen among American travellers as a need versus a want. Despite curtailing spending where they can, American travellers are figuring out how to get away and doing so.

Go to https://longwoods-intl.com/category/americantravel-sentiment/ for more.

 

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