FIFA launches Canada Celebrates
FIFA has launched Canada Celebrates the FIFA World Cup 2026, a first-of-its-kind program that will unite communities across the tournament co-host country from June 11 to July 19, 2026, in celebration of the biggest FIFA World Cup in history.
Canada Celebrates will be delivered as a series of free-to-the-public, one-day community celebrations across the country, bringing football fans together for live match viewings, football-themed activations, cultural programming, music, food and shared moments of national pride.
As the country prepares to host its first FIFA World Cup alongside Mexico and the United States, Canada Celebrates will carry the energy, pride, and passion that are synonymous with the tournament beyond the Host Cities of Toronto and Vancouver, as part of this historic global occasion.
Vittorio Montagliani, FIFA VicePresident and Concacaf President, explained that: “Canada Celebrates was created to recognise the passion for football that runs across Canada and to bring the energy and excitement of the FIFA World Cup directly into our communities.”
Montagliani continued: “As a Canadian, I’ve seen first-hand the pride and unity this country shows on the world stage and how Canadians rally during major international sporting events. Hosting the FIFA World Cup is truly a once-in-a-lifetime experience. It builds on the foundation laid by generations from coast to coast and marks the beginning of the next chapter for football in Canada.”
Canada Celebrates will kick off in British Columbia and Halifax, Nova Scotia simultaneously – on the country’s west and east coasts – on June 11. The program will have up to 40 stops countrywide in total, transforming public spaces into vibrant gathering places.
Ahead of the FIFA World Cup, Canada Celebrates will also support the FIFA World Cup Trophy Tour by Coca-Cola, offering enhanced fan experiences and the chance to see the original FIFA World Cup Trophy in seven cities across Canada – Vancouver, Calgary, Winnipeg, Montreal, Halifax, Ottawa and Toronto. Dates and details can be found at www.coca-cola.com beginning on Thurs., Jan. 29, 2026.
The FIFA World Cup 2026 will be the biggest sporting event ever, with three host countries, 16 Host Cities, 48 teams and 104 matches showcasing the world’s game in North America. Taking place from June 11 to July 19, the tournament will unite not just the entire continent but indeed the world as fans from around the globe tune in to follow the action.
Go to www.FIFA.com for more.
