Agents' Choice 2019

Goway Reports a Bumper 2016


On the heels of technology upgrades, a series of new programs – including a successful Europe launch – and generous agent incentives throughout the year, Goway officials say it is travelling into 2017 in its best shape ever.

Based on recent customer feedback, trade agents have awarded Goway a 97% satisfaction rating and a 97% referral factor. Results from the survey detail the top three reasons agents choose Goway – customer service, expert knowledge and wide range of product offerings.

“We think of our agents as part of the Goway family,” says Bruce Hodge, company founder. “We humbly appreciate that none of our success would be possible without them. Goway has been supporting our partners since our launch back in 1970, even after many of our competitors chose to favour a more B to C route. To this day, we do not collect passenger data from our trade partners. We have every intention to continue delivering exceptional service whilst putting our partners first.”

Goway launched its passport to a free FAM in April 2016 giving agents the chance to win a free trip on any FAM available at the time. The passport to a free FAM program showcases the fact that Goway offers travellers the entire globe. Besides being specialists in travel to Downunder, Goway offers a team of destination specialists for every continent. To win a spot on a FAM, agents simply need to make a booking to each region Goway sells. A group booking acts as a wildcard.

Even though 2016 was Goway’s first year in Europe, officials say it became clear that there is definitely a need in the marketplace for Goway’s style of wholesaling. Group travel to Europe has been commonplace, but Goway, a longtime leader in tailor-made travel solutions, offers a different approach to selling the destination. With more than 500 travel ideas for Europe already, Goway has plans to expand the product line in 2017.


Posted in Tour Operators