Iberostar Group looks to the future with accelerated growth, ambitious investment plan

Iberostar Group reports that it closed its 2025 financial year with managed revenues of €5.1 billion, a 14% increase over the previous year.

That performance, supported by the strength of its two business divisions, Iberostar Hotels & Resorts and World2Meet, consolidates a trajectory of sustained growth within a stable global tourism sector.

The company said that it has strengthened its competitive position through a strategy focused on quality, operational excellence, and guest experience differentiation; along with maintaining an ambitious investment plan of €1 billion through 2028, aimed at developing new projects and transforming existing assets.

Some highlights include:

• The hotel division, Iberostar Hotels & Resorts, obtained €2.37 billion in managed revenues, an 8.7% increase over the previous year, and consolidated EBITDA growth of +60% over the last three years.
• The company is pursuing an expansion strategy in prime beachfront locations, identifying new growth opportunities through management and asset-light contracts.
• With more than 40,000 people globally, Iberostar Group continues to drive talent development as a strategic pillar.

Sabina Fluxá, Vice-Chairman and CEO of Iberostar Group, said: “The 2025 results confirm the strength of a model geared towards profitable growth and a long-term vision. Continuous improvement in the customer experience and increasingly efficient business management, supported by innovation and digitalization, have enabled us to strengthen our results without compromising on quality.”

And Fluxá continued: “We approach 2026 with a firm commitment to investing, convinced that talent development is essential to creating sustainable value in the destinations where we operate.”

In 2026, Iberostar Group will celebrate 70 years of experience in the tourism sector. Over these seven decades, the company has built a business venture that today boasts a team of 40,000 people from 95 nationalities, united by the goal of promoting positive change through tourism.