Agents' Choice 2020

Jeff Element On The Run at TravCorp

TravCorp Canada Boss Celebrates 20th Anniversary


Jeff Element is a man on the run, and not just as the busy president of Travel Corporation (TravCorp) Canada, which is parent company to the likes of Trafalgar, Insight, Contiki, Uniworld Boutique River Cruise Collection, and a host of other travel businesses, reports Ian Stalker in this week’s digital edition of Travel Courier.

The 45-year-old Element also makes a point of pounding the pavement during his frequent travels, providing him with just one more way of getting up close and personal with the cities he visits.

Element is a late-comer to running, having only taken up the sport five years ago. He now runs five to eight km. five times a week, including on his frequent travels.

“It’s a great way to see a city,” says the running man, who likes to head out between 6 a.m. and 7 a.m., viewing new urban areas as they come to life.

Element says both running through an unfamiliar metropolis and seeing that city by riding in the type of motorcoach tours his companies offer provide profound benefits.

“I believe both methods are complimentary. By running, you get to see the side streets and workers out early in their day,” he says. “You get to see life lived by locals, even if it is only in a five-mile radius of your hotel. The motorcoach gets you to the must-see sites and to exclusive experiences that are not usually open to runners on the street at 6:30 in the morning.”

The Travel Corporation welcomes clients exploring new destinations on foot for parts of their visits, with Element saying it helps the tourists stay fit at a time when they may be eating particularly well and enjoying good wine.

For the full story, check out this week’s digital edition of Travel Courier by clicking here.


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