JNTO Goes Hi-Tech With Virtual Expo

The Japan National Tourism Organization (JNTO) is celebrating the success of its recent Japan 3D Virtual Expo.

Held on March 16, the event was the first of its kind to be offered by the JNTO. Using new networking technology, it gave Canadian travel agents across the country the chance to meet one-on-one with Japan’s travel suppliers at their virtual “booths,” watch presentations by industry leaders and even take part in roundtable discussions.

Ken Toyoda, Executive Director of the Japan National Tourism Organization’s Toronto office, said: “I’d like to offer a heartfelt thank you to everyone that joined us for the Japan 3D Virtual Travel Expo. We were honoured to welcome the 534 Canadian travel industry professionals who registered to join our suppliers and partners at the event.”

Toyoda added: “As Canadian travellers start making their wish lists for future vacations, we know that Japan’s diverse landscapes, unique experiences, renowned cuisine, and our rich cultural heritage will exceed their expectations.”

The 11 exhibitors in the main hall included the JNTO itself, Tokyo Tourism, airlines and Canadian tour operators offering Japan products.

Three sessions throughout the day included a JNTO seminar addressing the destination’s sustainable tourism initiatives, and presentations from both exhibitors and regional partners from throughout Japan, offering travel agents a chance to become more familiar with all corners of the destination.

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