Karisma Launches Preferred Partner Program


Karisma Hotels & Resorts has launched the Karisma Preferred Partner program for tour operators.

The program will highlight a different tour operator each month, offering “a variety of special activities to get everyone within the tour operator excited, motivated and trained on Karisma Hotels & Resorts and the Gourmet Inclusive Experience.” The specialized program debuts this month and will feature a new tour operator from Canada or the US each month.

“We are delighted to debut this unique new program, which was thoughtfully designed to offer the tour operator exclusive incentives, fun contests and benefits, and increased exposure through dedicated social media, press, and web campaigns,” said Mandy Chomat, vice-president of sales and marketing at Karisma Hotels & Resorts. “With the Karisma Preferred Partner program, our goal is to further motivate our valued partners and educate them on the Gourmet Inclusive difference, with the hope that they will be better equipped to successfully sell the Karisma Hotels & Resorts product to their clients.”

Tour operators that are chosen to participate in the Karisma Preferred Partner program will enjoy a range of benefits, including training support, sales incentives and assistance, weekly contests, and web, social media and press exposure.

The training, which will take prior to the start of the month, will focus on reservations, groups, and sales and will help everyone within the tour operator have better understanding of Karisma Hotels & Resorts’ fundamental differentiators, including the signature Gourmet Inclusive Experience. Incentives include complimentary stays, gift cards and cash with the top seller earning a grand prize. Each Friday throughout the month, tour operators will host a Balloon Contest, where the staff will pop balloons for a chance to win various prizes.

Karisma will also offer ample exposure to tour operators during their designated month, including weekly e-mail blasts on behalf of the tour operator to Karisma’s agent database promoting current specials, a spotlight on Karisma’s travel agent portal, and dedicated social media and press outreach. To generate sales for the Preferred Partner and drive exposure internally, Karisma will create exclusive promotions and value adds for the designated tour operator while also providing the popular 19% commission incentive to agents who book through the Preferred Partner