‘ReadySetSail’ With HAL


With the 2015 cruising season quickly approaching, Holland America Line (HAL) has launched a new “ReadySetSail” promotion that enables guests to take advantage of special offers, including an onboard spending credit for suite guests.

And, to reward agents who encourage their clients to book early, the line is launching a sweepstakes tied to ReadySetSail that features exceptional offers on select summer 2015 sailings.

Travel professionals who make ReadySetSail bookings by Feb. 28, 2015, will be entered into a drawing for a chance to win a seven-day cruise for two in a suite with a choice of one of these summer destinations – Europe, Alaska, Canada/New England or Bermuda. Every booking deposit made is another entry and increases the chance of winning. Agents may also enter the sweepstakes by mail.

Guests who book cruises with the ReadySetSail promotion will receive a complimentary full stateroom upgrade, up to 10% savings on select summer shore excursions when booked before March 15, 2015, free or reduced third and fourth fares, and a reduction of 50% off the normal deposit rate. With complimentary upgrades, guests can sail in an ocean-view stateroom for the price of an interior or receive a free upgrade to a verandah when purchasing an ocean-view. Suite bookings receive a $300 onboard spending credit per stateroom ($150 p.p.), a complimentary three-bottle Wine Navigator Package and two free soda cards per stateroom in addition to the other ReadySetSail offers.

Cruise destinations featured in the ReadySetSail promotion include Alaska cruises and Land+Sea Journeys, Bermuda, Canada/New England and Europe.

Families reap vacation benefits from ReadySetSail with free or reduced third and fourth fares.

The onboard credit for suite guests can be used to enjoy a variety of shipboard experiences, including a treatment at the Greenhouse Spa and Salon, gift shop purchases, shore excursions, beverages or a dinner at an alternative venue such as the Pinnacle Grill, Canaletto, An Evening at Le Cirque or Tamarind.

Holland America’s Travel Agent Headquarters provides several useful marketing tools to assist travel sellers in taking advantage of the ReadySetSail promotion: digital ads, animated gifs for web sites, pre-produced e-mails, postcards, logos, sweepstakes details and more.