The second annual Travel MarketPlace Conference attracted more than 400 attendees – more than double from last year – to Toronto last week to educate travel agents with over 30 sessions and panel discussions, a trade show with nearly 70 exhibitors and networking opportunities.
Topics ran the gamut from learning the power of the end-to-end sales process to digital data, marketing and social media and how to create partnerships and the importance of hiring the right person for your team.
“The Travel MarketPlace conference is my annual resource for education about how to manage and grow my business. It provides the right mix of broad concept sessions, detailed workshops and panel discussions. The trade show was filled with energy and offered the perfect balance for agents to network with suppliers,” said Flemming Friisdahl, founder, The Travel Agent Next Door.
“I have not seen anything like the Travel MarketPlace conference in a long time. The event was the perfect platform to deliver education and training for travel agents to fine-tune, brand and grow their business so that they can add greater value to consumers,” added David McCaig, president, ACTA.