Home›TravelBlast›Register Today! Shop The World Tourism: Canada, Toronto, October 15
Register Today! Shop The World Tourism: Canada, Toronto, October 15
Ryerson University, Ted Rogers School of Management
Toronto, Canada
Monday, October 15, 2012
Want to learn how to capitalize on the lucrative travel and tourism industry? Register today
for Shop the World Tourism Canada! This educational and networking
program is designed for shopping center and tourism professionals who
need to understand the benefits of working together by attracting
tourists to their shopping centers or retail districts. It is essential
to market shopping and dining destinations as a top attraction to the
international and domestic visitor. This program will allow participants
to understand the synergies between shopping and tourism and how to
leverage this important growth industry.
Participants include:
Shopping Center Owners, Developers and Management Companies *
Retailers * Leasing Agents * Tour Operators * Hoteliers * Public
Relations Firms * Convention and Tourism Bureaus * Airlines *
Concierges * Restaurants * Chambers of Commerce * Departments of
Economic Development * Marketing professionals * Tourism Executives *
Destination Management Companies
Preliminary program (subject to change)
8:30 – 9:00 am
Registration
9:00 – 9:20 am
Welcome and Overview
Speakers:
9:20 – 10:15 am
Social Media Success for Tourism
Speaker:
Susan Sweeney
CEO, Susan Sweeney & Associates and Dean of eLearningU.com
Tourism Future Trends
Are
you ready? Many emerging online opportunities and technologies will
change the way the travel industry attracts, engages and services its
potential customers. In this trip into the future Susan Sweeney,
Internet marketing expert and the author of 8 Internet marketing books
including 101 Ways to Promote Your Web Site and Social Media for
Business will provide you with a glimpse into the experience of the
future traveller. This session is a must for all travel, tourism and
shopping industry professionals who want to be prepared for the future.
10:15 – 10:45 am Networking Break
Sponsored by Shop America Magazine and The Cultural Traveler guide.
10:45 – 11:15 am
Creative Coopertition: Shop Las Vegas
Case Study:
Speaker;
Art Jimenez
Senior Director of Leisure
Sales, Las Vegas CVA/Shop Las Vegas
The
Las Vegas CVA has collaborated for more than a decade with eight
renowned shopping centers and outlets to successfully promote Shop Las
Vegas.
11:30 am – 12:15 pm
Speaker:
Kim MacGregor
Tourism Research Unit Ontario Ministry of Tourism, Culture and Sport
12:30 – 2:00 pm
Shop Toronto Luncheon
Speakers:
David Martin
Director, Ted Rogers School of Hospitality and Tourism Management, Interim Director, Ted Rogers School of Retail Management.
Pamela Laite
Vice President, Tourism Toronto. Official launch of exciting new Shop Toronto program with opportunities for successful tourism marketing partnerships
2:15 – 3:00 pm
Destiny USA, Syracuse NY
Speaker:
Rose Hapanowich Director of Marketing, Destiny USA
Case study
on the exciting rebranding and launch of the 2.4 million square foot
tourist destination in Syracuse, NY that includes a strong mix of luxury
outlet tenants, restaurants and entertainment. New brands are
continuing to open to create a unique and dynamic consumer shopping
experience. Oxford Economics has projected an annual visitation rate of
over 29 million visitors from throughout the U.S. and Canada. Destiny
USA is expected to be the second most visited shopping center in the
country, according to Travel and Leisure magazine.
3:00 to 3:15 PM
Networking Break sponsored by Turtle Island Recycling
3:15 -4:15 pm
Ontario Motor Coach Association – Build Your Lucrative Group Tour Business
Ann Fairley
Vice President, Ontario Motor Coach Association (OMCA)
Ted Goldenberg Chair of Ontario Motor Coach Association elected tour council
Michelle Tupman, Director of Tour Operations, Great Canadian Holidays & Coaches in Kitchener, Ontario
A wealth of ideas to grow your group tour business presented by industry experts and OMCA leaders.
4:15 – 4:40 pm
A World of Opportunities!
Rosemary McCormick
Shop America Alliance
China, Brazil, USA inbound market and packaging for success.
Success stories from successful shopping centers and retailers.
4:45 pm
Shop The World Tourism Conference Wrap Up
Tim McGuinness
International Council of Shopping Center
5:00 – 6:30 pm
Networking Reception
Hosted
by Tourism Toronto at trattoria mercatto located in the Eaton Centre,
right next door to Ryerson, a 5-minute walk. Enjoy food, drink and share
new opportunities with colleagues.
ICSC
is the premier global trade association of the shopping center
industry. ICSC has more than 55,000 members in over 90 countries that
represent shopping center owners, developers, managers, marketing
specialists, investors, retailers, brokers, academics and public
officials. For more information visit www.icsc.org.
Shop America
Alliance is the exclusive travel trade organization representing more
than 200 premier shopping tourism destinations, retailers, shopping
centers, museum stores and outlets in North America. SAA publishes Shop
America Magazine, The Cultural Traveler Guide. For more information
visit www.shopamericatours.com, www.ONEtravelconference.com,
www.theculturaltraveler.com.
