WTM London unveils details of 2025 conference program

World Travel Market (WTM) London has announced that the conference program for 2025 is now live, with 40 sessions already in place with more to follow. This year, for the first time, there is a unifying theme across all stages and sessions: Reimagining Travel in a Changing World. The umbrella theme gives speakers the chance to share their insights how travel and tourism is evolving, from new global policies to shifting traveller behaviours.

The WTM London 2025 program is designed to build on the overwhelming success of last year’s event, where there was a 19% increase in attendance across all tracks and sessions. In particular, the Sustainability Summit saw a 128% hike in attendee numbers, while the dedicated Marketing and Technology Summits both recorded a 75% lift.

The line-up so far includes many of WTM London’s well-established sessions. These include the highly anticipated WTM Trends Report in association with Oxford Economics, followed by a high-profile panel discussion discussing the findings on Nov. 4.

The WTM Ministers’ Summit, now in its 19th year, is also scheduled for Nov. 4 and takes place in the recently expanded ICC Maritime Suites. This year’s iteration, moderated by BBC, will once again bring together global tourism leaders to shape the future of travel through dynamic discussions on policy, strategy, and investment.

The UK’s tourism minister, Sir Chris Bryant, is also part of a C-suite panel, From Fortnum to F1, looking at London’s evolution as an event destination.

WTM London 2025 also includes a range of standalone summits, aligned with the specific tracks that the conference programme is structured around.

The DEAI Summit, organized by Uwern Jong, Experientialist®-in-Chief, OutThere, will look at Reclaiming Global Inclusion.

The Technology Summit, organized by Timothy O’Neil-Dunne, President, T2Impact LLC, will look at The Technology Case for Empathy in Travel.

The Geo-economics Summit, organized by Mark Frary, Author, Writer and Consultant, will look at Macro-economic Shifts in Travel.

The Marketing Summit, organized by Matthew Gardiner, Director of Travel Massive and Tina Charisma, Director and Founder, Charisma Campaign, will look at the Travel Marketing Evolution.

The Sustainability Summit, organized by Tina O’Dwyer, Founder & CEO, The Tourism Space, titled “Sustainable Tourism is Dead – Long Live Sustainable Tourism” happens on Nov. 4.

Conference Manager, Brooke Gilbertson, said: “We set the bar really high last year, and the team have embraced the challenge of making the sessions and summits at WTM London 2025 even more appealing.”

And Gilbertson added: “The rate of change in travel is accelerating, which is why we’ve briefed all our speakers to consider this year’s theme of Reimagining Travel in a Changing World, and to help attendees find ways to thrive and prosper during this pivotal period for the travel and tourism industry.”