TTC Tour Brands launches Tour Fest advisor incentive for 2026 bookings

Business is brisk these days, with TTC Tour Brands reporting strong continued momentum in last-minute travel demand, with July revenue up 47% year over year and August revenue up 101% year over year.

The company indicates that the increase reflects strong traveller demand for guided vacations across late summer, fall, and the holidays, creating a timely opportunity for travel advisors to convert demand into bookings.

To reward and sustain momentum, TTC Tour Brands is launching Tour Fest, a limited-time advisor incentive designed to support bookings and make it easier for advisors to secure in-demand itineraries for clients.

Through the promotion, Canadian advisors can earn CAD$50 per passenger on eligible 2026 bookings across Trafalgar, Insight Vacations and Costsaver, for bookings made through July 31, 2026, using promo code TOURFEST26.

The incentive applies to qualifying departures across participating brands with unlimited earning potential on multiple bookings throughout the promotional window.

Additional earning potential is also available on eligible Trafalgar River Cruises, with advisors able to earn CAD$150 per qualifying passenger on 2026 and 2027 bookings made between May 28 and July 31, 2026, using promo code TR26EARN.

Melissa DaSilva, Deputy CEO and Chief Sales Officer of TTC Tour Brands, said that: “Last-minute travel demand continues to gain momentum, and advisors are in a great position to convert that interest into bookings. With 100% definite departures through October, advisors can confidently recommend and book vacations knowing their clients’ departures are guaranteed.”

Said DaSilva: “Tour Fest is our way of helping advisors maximize the opportunity—providing exceptional offers, sales support, and rewarding them for driving bookings now and building their remaining pipeline for 2026.”

Supporting this incentive is TTC Tour Brands’ expanded inventory of 100% definite departures available through October, with thousands of confirmed departures across Trafalgar, Insight Vacations and Costsaver.

This strong level of availability gives advisors confidence when presenting near-term travel options and reduces uncertainty for clients ready to book.

Advisors can also leverage TTC Tour Brands’ Last Minute Deals, which offer savings of up to 15% off select departures. The offers provide a timely value proposition for clients who may still be weighing travel plans for late summer, fall or the holiday season. Booking demand is also reflected in early bookings for 2027, with encouraging early bookings for next year demonstrating confidence in guided travel.

Go to www.agents.ttc.com for more on Tour Fest, Last Minute Deals, to view definite departures and to learn more about current advisor incentives.