A Diamond Dog

Carnival Cruise Line has a unique new member joining the top ranks of its loyalty club – a retired U.S. Army service dog named Sarge.

While sailing on Carnival Celebration recently, Sarge reached Diamond status of the Very Important Fun Person (VIFP) Club – though in this case, the “P” could also stand for “pooch.”

The 14-year-old Belgian Malinois just completed his 55th cruise and was honoured during Carnival Celebration’s Platinum and Diamond loyalty event, for spending more than 200 nights at sea.

Christine Duffy, president of Carnival Cruise Line, said: “What could be more fun than celebrating a beloved four-legged friend as a Diamond cruiser? We’re proud to celebrate and support veterans at Carnival, as the cruise line that carries the most service members, and I’m delighted to count Sarge among them.”

And it couldn’t have happened to a more deserving dog.

Sarge spent most of his life serving in the military, and now lives and travels with his owner, Justin Marcum, Sr., who is also a Diamond member of Carnival’s VIFP Club.

Carnival’s VIFP Club offers a variety of exciting benefits and perks to the line’s most loyal guests. Members have access to a special web portal, where enjoy members-only specials, promotions and other offers.

Sail on over to for more.