ACTA, Enterprise Holdings Launch Partnership


ACTA (Association of Canadian Travel Agencies) and Enterprise Holdings Inc. have joined forces in a partnership that sees Enterprise as ACTA’s car rental partner of choice.

Through this partnership, ACTA and Enterprise Holdings will advocate on issues of mutual interest and support each other’s commitment to work in the best interest of the travel agency community.

Enterprise Holdings is the largest car rental company in the world, as measured by revenue, fleet and employees. It is also the largest car rental company in Canada with a fleet that exceeds 83,000 vehicles and more than 5,200 employees nationwide.

“Our partnership with ACTA supports our commitment to the travel agent community in Canada,” said Don Mcphail, assistant vice-president of Strategic Sales at Enterprise Holdings. “We look forward to representing the car rental industry on issues of importance to the Canadian travel industry and providing ongoing education to the broad base of Canadian travel agents, including information about how Enterprise Holdings’ global network can bring value to their customers.”

Throughout the year, ACTA members can expect to learn and see more about this new ACTA partner through the organization’s web site, newsletter, campus and industry events.

Pictured (l-r) Don McPhail, Ritu Shannon, Mary Jane Hiebert, and Heather Craig-Peddie.