AmaWaterways Names Maguire To VP Marketing Post

AmaWaterways has promoted Michal Maguire to vice president, marketing. In her new senior leadership role, Maguire will assume responsibility for the leading river cruise company’s strategic and tactical marketing, continuing to cultivate strong relationships with travel partners and develop a customized approach to guest communications and lead generation.

Maguire joined AmaWaterways in 2019 bringing with her nearly 20 years of experience successfully marketing teams for leading travel brands within the cruise and theme park sectors.

Prior to taking on the role of vice president, marketing, Maguire led the AmaWaterways Integrated Marketing Team, where she was responsible for the personalization and optimization of travel advisor and guest communications across all digital channels, including email, website, mobile app and social media.

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