Banff & Lake Louise Tourism has launched a new website showcasing the region’s natural beauty with vibrant images and informative copy.
Canada’s first national park and the world’s third, Banff National Park (the home of Banff and Lake Louise) is visited by nearly four million people a year. The region’s key value proposition is its natural good looks that are easily accessible by all.
“Our key objective was to convey the unforgettable and often life-changing moments you experience when you visit Banff & Lake Louise,” says James Morris, principal of VentureWeb. “Our content-driven solution showcases images and words that aim to inspire and captivate the user and make them want to see it for themselves.”