Brightline launches travel professionals program

Brightline has launched a new Travel Professional Program offering travel advisors commissionable bookings. Qualified U.S and Canadian advisors can now book clients’ travel on Brightline between Orlando and South Florida (Miami, Aventura, Fort Lauderdale, Boca Raton, West Palm Beach) with access to the lowest published fares and earn commissions of up to 10% for both PREMIUM and SMART services.

Johanna Rojas, SVP Partnerships and Sales for Brightline, said: “The Brightline team is excited to roll out this new program dedicated to travel professionals as we grow our business together.”

Rojas continued: “Agents can connect their clients to and from the ‘Theme Park Capital of the World’ to South Florida’s iconic resorts and even the ‘Cruise Capital of the World.”

Brightline’s Travel Professional Program supports the popular “From Station to Vacation” cruise offer, which connects cruisers to Florida’s top cruise ports in style. When reserving a PREMIUM ticket, a complimentary Brightline+ ride is included so the vacation can begin at the door, by getting picked up from home or hotel, and to the cruise port all in one ticket. The PREMIUM ticket also includes access to exclusive station lounges, priority boarding, extra space, as well as complimentary drinks and snacks along the way.

Furthering a commitment to travel professionals, Brightline is also growing its sales team by adding Ralph Ebra as senior manager of distribution, dedicated to partnerships with travel advisors.

Since launching service in South Florida in 2018 and expanding to Orlando in 2022, Brightline has become a preferred mobility solution for leisure guests, small businesses and large corporations. The Brightline sales team is composed of hospitality veterans from luxury brands, leading cruise lines and destination marketing organizations (DMOs).

Last month, Brightline increased its service to meet the demands of its recent Orlando expansion, offering 15 departures in each direction between Orlando and South Florida.

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