Brussels Airlines is making it simple.
The carrier has decided to offer its customers only one loyalty program, Miles & More. Consequently, the LOOP program launched in 2015 will be discontinued as of Feb. 1. However, LOOP members will still be able to use their LOOPs for a period of 12 months — until Jan. 31, 2021.
It has been over four years since Brussels Airlines launched LOOP, designed for Brussels Airlines customers who travel on a regular basis but don’t fly enough to receive significant benefits from traditional frequent flyer programs.
However, Miles & More has extensively developed its offer in recent years and the possibilities to earn and spend miles, herewith coming very close to the customer advantages offered by LOOP. Knowing that many of the Brussels Airlines LOOP members are also member of Miles & More and looking at the developments of the Miles & More frequent traveller program, the Brussels-based airline has decided to cease LOOP and to focus on the attractive program features of Miles & More instead.
What does this mean concretely for LOOP members?
- From Feb. 1, it will no longer be possible either to enroll to the LOOP program, or to earn LOOPs.
- All bookings including a valid LOOP number made by Jan. 31 and flown by Jan. 31, 2021 on Brussels Airlines-operated flights will still be rewarded in LOOPs.
- LOOP members can still use their LOOPs by Jan. 31, 2021 to book any Brussels Airlines-operated flight (as per the LOOP terms & conditions).
Go to www.brusselsairlines.com for more.