CAA Opens New Peterborough Store


After a two-month massive makeover, CAA South Central Ontario is celebrating the grand opening of its store in Peterborough, Ont.

“Today marks a milestone in our long and rich history. We are proud to unveil a unique retail experience for our members and customers. The new, modern look and feel is the result of dedication, hard work and countless hours of planning, designing and constructing our new store,” said Kathy Kelly, director sales and distribution, CAA SCO.

The improvements to the 5,301-square-foot store are a combination of technology and convenience, with the store featuring a video wall, three digital displays and comfortable seating for customers.

“Whether you are booking your next family vacation, updating your passport photos, purchasing movie tickets or reviewing your insurance needs, we welcome you to the new CAA Peterborough Store – your home away from home,” added Kelly.

The major facelift comes complete with a living room where customers can sit back and take in the “view” or browse a tablet while they wait to speak to one the employees.