CarTrawler opens Facebook gateway

CarTrawler, has launched an open source version of its global car rental platform for Facebook. The CarTrawler car rental booking engine connects some of the world’s top travel brands with over 879 car rental agents at 30,000 city and airport locations across 174 countries. The same advanced technology has now been packaged into a Facebook app, the source code of which can be downloaded free of charge from http://www.cartrawler.com. CarTrawler has already released of an open source car rental app for iPhone and the world’s first mapping of car rental search results. The tools were designed to help to increase the window of opportunity for car rental to be purchased from CarTrawler’s Canadian and international partners as consumers shop around for their travel goods and services. The company points out that as a business to business supplier, its goal is to use its scale and expertise to make car rental retailing as profitable as possible for its partners. Top company officials said that the introduction of a car rental app for Facebook further extends its partners retailing reach so that together it can maximize its share of the $47 billion a year car rental industry. Facebook now accounts for approximately 1 in 5 of all page views online. It’s time for the travel industry to harness the potential of this exposure. Go to http://www.cartrawler.com for more.