Celebrate National Travel Agent Day with these 10 amazing offers!

Today (May 1) is National Travel Agent Day! 

To celebrate the hard work of Canadian travel advisors, several tour operators are marking the occasion with a series of incentives and savings for advisors.

Here are nine of the best offers from tour operators:

Air Canada

Air Canada is taking their appreciation for agents to new heights by partnering with Air Canada Vacations on a first of its kind contest specifically for travel agents, as a way to say thank you for their year-round support. 

Throughout May, Canadians can nominate deserving travel agents for a chance to win 100,000 Aeroplan points and a grand prize package to their dream destination including: 

  • A pair of round-trip tickets for them and a companion to their dream destination anywhere Air Canada flies 
  • An Air Canada Vacations future travel voucher worth $2,500 
  • A pair of Maple Leaf Lounge one-time passes 

For full details, click here.

African Travel Inc.

The luxury safari company is rewarding travel advisors with a $50.00 e-gift card for every new custom safari booking made and deposited between May 1st and May 31, 2024. The incentives will be disbursed in June 2024.*

Advisors also have the opportunity to participate in ATI’s African Travel Educational Program by joining FAM trips, which are scheduled throughout the year. Additionally, they can explore Africa with their loved ones at a time and date of their preference with up to a 30 per cent discount on all 2024 tailor-made itineraries offering 40 unique journeys. When they have secured 5+ bookings, advisors can travel with three guests.

Celebrity Cruises

For the month of May, travel advisors who sell Celebrity will have the opportunity to participate in a range of incentives and activities, including winning an array of prizes that total over $15,000. 

Running May 1 through May 31, Travel Advisor Appreciation Month provides multiple ways for advisors to win incredible prizes including any Celebrity Cruise of their choice, and one of Celebrity’s highly coveted Galapagos sailings onboard Celebrity Flora.

Additionally, advisors can earn double Celebrity Rewards points on every booking made between May 1 and May 10, while new Cruise Planner functionality on CruisingPower enables seamless pre-booking of shore excursions and onboard experiences for clients.

For further information on Travel Advisor Appreciation Month, details of Celebrity Rewards and the award-winning Celebrity Learning Program, advisors should visit www.thecelebritycommitment.com.

CIE Tours

CIE Tours celebrates Travel Agent Appreciation Month this May by offering travel advisors as much as 50 per cent savings on tours to Ireland and beyond.

From May 1 to May 31, 2024, travel advisors can save 50 per cent when booking any CIE Tours guided vacation to Ireland for departure between July 1 and Dec. 31, 2024. For advisors inviting a non-agent to share a room, the companion will save 30 per cent. All other CIE Tours destinations are offered at 30 per cent savings for both agents and their companion sharing the same room.

The company’s All-In Inclusive Advantage means the discounted price includes everything noted on itineraries in one upfront price, such as all excursions and most meals. To book, advisors can complete the request form at www.cietours.com/travel-advisor-day, contact CIE Tours by email at [email protected], use online chat at cietours.com, or call 800-243-8687.

Specific to Canadian travel advisors, CIE Tours is offering one advisor and their guest a chance to win a seven-night Taste of Ireland guided vacation plus airfare.

For every booking deposited between May 1 and Nov. 30, agents will earn one entry into the drawing. Each month, one random entry will be selected and awarded a piece of luxury Waterford crystal. For additional details, contact CIE Tours Business Development Manager for Canada, Jenn Bond.


This May, two advisors, one from the United States and one from Canada, will win a $5,000 voucher that can be used towards a Collette tour of their choice.

The winners, who will be announced in early June, can combine their $5,000 credit with Collette’s Advisor Travel Program, which offers them a 50 per cent discount, as well as 25 per cent for companions when booking a tour.
Collette is also letting advisors help their clients take advantage of extra savings. All month, they will be able to offer a $100 tour add-on credit per person.

SATA Azores Airlines

SATA Azores Airlines has announced that as of May 1, a new market standard commission of two per cent will be applied on the point of sale Canada.

Scenic Cruises

Throughout May 2024, Scenic will be hosting a series of exciting opportunities and giveaways exclusively for licensed professional travel advisors in Canada, excluding Quebec. 

Rewards include: 

Daily SWAG Pack Giveaways: For a chance to win: 

Monos luggage set: The top-performing agent with highest total revenue in ocean yacht cruise sales, with a minimum of two new, deposited bookings on Scenic Eclipse or Emerald Yacht Cruises, will win a set of premium Monos® luggage. 

Win a European river cruise: Agents making new, deposited river cruise bookings on Scenic Luxury Cruises & Tours or Emerald Cruises between May 1-31, 2024, are eligible to win an 8-Day Rhine, Main, or Danube river cruise. Two trips will be awarded, one for each brand. 

The program will run from May 1-31, 2024. Complete details, including terms and conditions, can be found here 

Unique Vacations Inc.

In celebration of Global Travel Advisor Day 2024, Unique Vacations Canada Inc, an affiliate of the worldwide representatives of Sandals Resorts and Beaches Resorts has the following incentives in place for travel advisors:

Limited Time, Enhanced Bonus Cash Incentive – For all new bookings of six nights or longer made with Unique Vacations Canada Inc. between May 1 – 31, 2024 (for travel at any Sandals or Beaches resort through Dec. 26, 2024) Canadian travel advisors will be eligible to receive an enhanced bonus cash commission:

    • US$200 Booking Bonus on Butler Suites   
    • US$150 Booking Bonus on Club/Concierge Level Rooms 
    • US$75 Booking Bonus on Luxury/Deluxe Rooms

Sandals also reveals newly designed car wraps for travel advisors – unveiling a diverse selection of branding options designed to leave a lasting impression on clients during travel commutes


In honour of Travel Agent Day, WestJet is hosting a series of contests for the month of May. Travel agents can enter to win at contests.westjet.com. The following contests are now live:

Contest 1: Elevate Their Journey

Travel agents can enter to win one of the following prizes:

  • One WestJet Rewards status upgrade
  • Four $100 WestJet gift cards
  • Two WestJet swag bags valued at $100 each

Enter at https://contests.westjet.com/elevate.

Contest 2: LA Your Way

Travel agents can enter to win the LA prize package which includes the following:

  • Two round-trip airfare tickets in Economy cabin to LAX
  • 3-night hotel stay at Sheraton Universal + $100 USD Food & Beverage Credit
  • Two Universal Studios Hollywood Express Tickets
  • Two General Admission Passes to Warner Bros. Studio Tour
  • Complimentary tour with E-Bike Tours Los Angeles for two people
  • $100 gift certificate to Original Farmers Market with over 100+ merchants
  • $100 Citadel Outlets gift card + $30 VIP Lounge Pass
  • Los Angeles swag bag (includes items made in LA and Los Angeles Tourism branded items)
  • Private transfers via Karmel Shuttle

Enter at https://contests.westjet.com/LA-your-way.

Contest 3: Paradise at Paradisus

Travel agents can enter to win the Meliá prize package which includes the following:

  • Two round-trip airfare tickets in Economy cabin to Punta Cana
  • A 7-night stay at Paradisus Grand Cana All Suites Resort
  • All meals plus snacks
  • Unlimited domestic and premium drinks
  • Daily activities
  • Nightly entertainment
  • All taxes
  • Roundtrip airport transfers

Enter at https://contests.westjet.com/Paradisus-Melia.

Bonus entries

Travel agents can earn bonus entries for the LA Your Way and Paradise at Paradisus prize packages by adding their client’s WestJet Rewards ID to reservations made between May 1 – May 31, 2024, and entering the booking details in the contest page. Every eligible booking will earn one bonus entry, with unlimited entries.

Enter at https://contests.westjet.com/bonus-entries

Windstar Cruises

Small ship line Windstar Cruises is celebrating with exclusive perks and new programs that last beyond the month of May.

Travel advisors who make a new booking or complete Windstar’s online training program will automatically be entered for a chance to win one of four free cruises for themselves and a guest. Advisors can boost their chances with each booking (2024 new bookings made during the month of May are worth five entries; each new booking for 2025 and beyond counts for two entries). Advisors who complete Windstar’s Star Specialist Online Learning Program in May 2024 also earn five entries.   

Beyond the giveaway, Windstar is also offering a bonus perk all month long. Travel advisors can earn a $100 commission bonus for each cabin booked for a new-to-Windstar guest during the month of May.

To further support travel advisor partners throughout the year, Windstar is announcing two new developments. Beginning in June 2024, all booking commissions will be paid 29 days prior to the cruise departure rather than after departure. In addition, travel advisors who are investing their time to learn about the brand by becoming Windstar Cruises Star Specialists will have the opportunity to earn back the cruise fare of their eligible FAM trip in the form of a future commission payment.