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Crystal ends 2011 with record bookings

Crystal Cruises closed the year with its highest ever December booking week for its subsequent year of cruises – more than double the revenue of any prior year for the last week in December. According to officials, with the Dec. 31 expiration of “Book Now”fares, agents rushed to book 2012 cruises at the line’s lowest rates. With the beginning of the New Year, Crystal has announced a new “Book Now”deadline of Feb. 28 for 2012 and early 2013 cruises. Crystal president Gregg Michel attributes the booking success to Crystal’s “Book Now”fares and the compelling price/value equation of its all-inclusive shipboard experience beginning in 2012, along with strong travel agent support, global sales and marketing efforts and attractive family initiatives. (http://www.crystalcruises.com)

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