CWT launches mobile meeting App

Carlson Wagonlit Travel has launched CWT 78 BizDays — a new mobile app that helps find the most convenient day and time to schedule an international call, video conference, event or meeting. CWT developed the app in partnership with Michael Segalla, professor of management at HEC Paris, who conducted research in this area. According to an article he published in Harvard Business Review, approximately one third of the days in a year are “holiday-free days.” Professor Segalla observed that: “Scheduling an international meeting, face-to-face or by conference call, is challenging in today’s global environment. I found very few common working days available for a meeting after accounting for all typical national and religious holidays observed around the world.” And based on those findings, CWT 78 BizDays was developed to help organize international meetings at the best possible time for participants located in various countries. In addition, the meeting organizer can send participants a meeting notification via email directly from the CWT 78 BizDays app. Users can also find a wealth of country-specific information within the app, including background on the holidays that are celebrated in any given country. Working with its newly-acquired subsidiary, WorldMate, CWT will be integrating additional functionalities into its mobile tools to ensure that travellers benefit from an even broader range of on-the-go services. Developed in-house, CWT 78BizDays is another key step in CWT’s mobile technology roadmap. Patrice Simon, innovation leader for CWT, commented: “With the explosion of mobile, travellers are using their mobile devices to plan, book and adjust their travel arrangements, in the same way we are expecting meeting organizers to use mobile devices more and more to plan and organize their international meetings. CWT 78 BizDays can help them do that.” Go to for more.