The annual flagship travel trade event by VisitBritain, welcoming product buyers and media from around the world, has been scheduled for May 2020 in Belfast.
The “Explore Great Britain (GB) and Northern Ireland” trade show and conference will be held in Belfast at the International Convention Centre (ICC) Belfast, from May 18 to 20. The show is also known as ExploreGB.
Hundreds of international buyers will meet travel industry suppliers from across England, Scotland, Wales, Northern Ireland and the Republic of Ireland to do business. The buyers will arrive from the UK’s largest inbound visitor markets, including Australia, France, Germany and the US, as well as Brazil, Canada, China, India and the GCC markets.
“More than 200 highly influential international buyers from more than 30 countries will experience the best of Northern Ireland’s tourism and hospitality offering next May and discover first-hand what the destination has to offer their international visitors,” said Tourism Northern Ireland chief executive John McGrillen.
As well as two days of pre-scheduled one-to-one business appointments, buyers and international journalists will also attend seminars, workshops and networking events to boost their knowledge of the UK as a visitor destination. Delegates will also experience tourism products and services first-hand with pre-conference educational trips to destinations around the country.
Previous cities to host the event include Harrogate, Newcastle Gateshead, Brighton, Liverpool and Ascot. ExploreGB has been held annually since 2014.
Tourism is worth more than £127 billion to the UK economy, creating jobs and boosting economic growth across the nations and regions.
“Tourism is one of the UK’s most valuable export industries and also one of the most globally competitive, which is why ExploreGB and Northern Ireland is such a valuable business tool,” said VisitBritain chief executive Sally Balcombe. “It gives travel suppliers and destinations the chance to present their products to top global buyers, forge international business connections and ultimately inspire more visitors to book a trip to the UK, boosting local economies.”
Pictured, the Titanic Belfast museum will be a highlight attraction during the upcoming ExploreGB trade show and conference.