G ADVENTURES NAMES VP OF GLOBAL MARKETING

Following a two-year search, G Adventures has announced the appointment of Alon Marcovici to the position of vice-president, global marketing. Marcovici joins the company with more than 18 years of sales and marketing communication experience and most recently served as vice-president of consumer sales and marketing at The Globe and Mail. Marcovici will be responsible for managing the company’s global marketing team dedicated to building a strong brand position and delivering growth objectives, and results-driven offline and online marketing. He previously served as VP of digital media and research at Canada’s Olympic Broadcast Media Consortium, where he earned a Gemini Award for Outstanding Technical Achievement in Digital Media, and was named Digital Media Executive of the Year at the Canadian New Media Awards, also receiving the award for Best Cross-Platform Project. Marcovici also held senior positions at CTVglobemedia, Maple Leaf Sports & Entertainment and the Toronto Board of Trade, with previous experience at NBC Olympics and the National Basketball Association. (http://www.gadventures.com)