The Future Of The Industry Is Bright

Students are as excited as ever to be graduating from travel, tourism, and hospitality programs across Canada – and their enthusiasm couldn’t come at a better time.

With the 2021 season of the Baxter Student Ambassador Program (BSAP) well underway, our multi-platform audience can look forward to meeting the next group of Baxter Ambassadors in our special Travel Courier feature on May 6.

The issue will include profiles on each of the winning Ambassadors; an exclusive keynote video presentation by Bruce Poon Tip of G Adventures to inspire the next generation of travel industry leaders; a Career Forum section with internship opportunities, job postings, and info on continuing education and professional development; and more inspiring news and information related to recruitment and careers.

Every year, the program works with colleges and universities from around the country to identify the most promising student talent in travel, tourism, and hospitality programs.

Based on a combination of academic success, industry and community involvement, leadership skills, and a skill-testing interview, one graduating student from each of our 15 participating schools will be designated as the Baxter Student Ambassador. Institutions taking part in BSAP 2021, include:

•  Algonquin College, Ottawa, ON
•  BCIT, Vancouver, BC
•  Capilano University, Vancouver, BC
•  Centennial College, Toronto, ON
•  Conestoga College, Kitchener, ON
•  Confederation College, Thunder Bay, ON
•  Fanshawe College, London, ON
•  Fleming College, Peterborough, ON
•  George Brown College, Toronto, ON
•  Georgian College, Barrie, ON
•  Humber College, Toronto, ON
•  Red River College, Winnipeg, MB
•  Ryerson University, Toronto, ON
•  SAIT, Calgary, AB
•  Seneca College, Toronto, ON

With the support of our incredible sponsors, Manulife and the Jamaica Tourist Board, plus our partners, ACTA, SKAL Canada and TIAO, winning Baxter Student Ambassadors will receive their profile published in the special BSAP issue of Travel Courier, a one-year membership to ACTA, a one-year membership to TIAO, a bursary, subscription to all Baxter media publications, and access to networking and mentorship opportunities.

BSAP is the only travel and tourism student mentoring program of its kind in Canada offering learning and networking opportunities for aspiring travel industry professionals.

To learn how you can be a part of the Baxter Student Ambassador Program, contact [email protected] or visit

For more information on the BSAP Career Forum, email [email protected].

Don’t miss the special BSAP issue of Travel Courier on May 6, subscribe at