women in travel

Going bilingual on Facebook

AMResorts has launched a new Spanish social media marketing strategy with its first ever bilingual Facebook campaign called, “Why Huatulco.” The campaign, which runs until July 31, 2012, is featured on the English and Spanish Facebook pages for Secrets Huatulco Resort & Spa and Dreams Huatulco Resort & Spa. The “Why Huatulco” campaign highlights the top five reasons to love Huatulco and then asks participants to submit a photo or video with a comment explaining why they want to visit the destination for their next vacation. The grand prize includes a 5-night Unlimited-LuxuryÂ

Posted in Agent Incentives, Hotels, Resorts