Guinness Europe’s Top Tourist Attraction


The people have spoken and beer as a tourist attraction has beaten out the ancient wonders of the world.

The Guinness Storehouse has been named “Europe’s leading tourist attraction” in the prestigious World Travel Awards. Hailed as “the Oscars of the travel industry” and decided by an open vote, the award was presented to the Guinness Storehouse on Sept. 5 at a gala ceremony in Forte Village, Sardinia.

Shortlisted alongside some of Europe’s most historic and recognizable attractions including the Acropolis, Athens, Buckingham Palace, England, La Sagrada Familia, Spain, Ribeira do Porto, Portugal, the Roman Colosseum, Italy and the Eiffel Tower, France, it was Ireland’s top tourist spot that won the largest public vote.

Since opening in 2000, the Guinness Storehouse, a seven storey treasure trove of all things Guinness, has welcomed in excess of 13 million visitors.

Visitors to the Guinness Storehouse can discover what goes into the making of each and every pint, learn how to pour the perfect pint in the Guinness Academy, step into the world of Guinness advertising in the newly opened advertising exhibit and enjoy the best 360 degree view of Dublin city in the Gravity Bar, the highest bar in Dublin city.