Agents' Choice 2018

Heffron Retiring From Transat

Industry Icon Leaving After 25 Years


After 25 years, Denise Heffron is retiring.

She’ll leave her post as Transat’s vice-president, national sales and commercial on March 2 of this year and without a doubt, Heffron will be missed, not just by her company, but by the hundreds of friends that she has made in this industry over the years.

Joseph Adamo, chief distribution officer, Transat, commented: ““On behalf of the entire Transat organization, I extend to Denise our heartfelt gratitude and admiration for her significant contributions in establishing the company on a national level.”

Adamo continued: “Her dedication, professionalism, and collaborative spirit will be sorely missed. We wish Denise a well-deserved break and nothing but happiness in whatever she undertakes in the future.””

Heffron joined the Transat team in 1993, a few years following Transat’’s entry into English Canada. Throughout her tenure, she has held a number of senior positions in the areas of sales and marketing, and customer care, and was responsible for operations and development in Ontario, Atlantic Canada and Western Canada.

Most recently, she has focused on the sales side of the operation, servicing and developing retail accounts and leading the award-winning sales and groups teams.

As for Heffron, she said: ““When reflecting on my career at Transat, my time has been wonderful and I will forever be grateful for the incredible opportunities and adventures. “I feel truly privileged to have worked for, and with, the best in the business.””

Beginning March 5, Heffron’’s immediate associates, Robert Reed, director, national accounts, Pat Brady, national director, groups, and Nicole Bursey and Louise Fecteau, both commercial directors, will report to Adamo until further notice.

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