Hotels & Resorts

Iberostar Reduces CO2, Moves Closer To Its Goals

Iberostar Group released its Wave of Change 2022 Year in Review outlining progress on its sustainability efforts. Among its achievements, Iberostar reduced 10% of its carbon footprint in 2022, equating to 24,500 tons of CO2 emissions.

In addition to the 2022 results, the report includes some of the company’s most ambitious plans for 2023, including supporting a circular economy, promoting the consumption of responsibly sourced seafood and improving the coastal health of the ecosystems surrounding its hotels.

Gloria Fluxà, Vice-Chairman and Chief Sustainability Officer, Iberostar Group, said that: “The 2022 results are proof of our commitment to responsible tourism, generating value in our operations while maintaining quality and customer service, a commitment that is proving to be profitable. Our progress towards achieving our 2030 Agenda is evidence of our commitment to real and tangible change in how we understand and enjoy tourism.”

In 2022, Iberostar achieved a reduction of its carbon footprint, in part, as a result of sourcing 100% of its energy from renewable sources in its hotels in Spain. Additionally, the electrification of its three hotels in Montenegro and the reduction of energy consumption by five percent (equivalent to the average energy use of 5,460 Spanish households in a year) also contributed to the reduction.

Similarly, the implementation of artificial intelligence (AI) in 20 of its kitchen hotels allowed Iberostar to avoid 213 tons of food waste in the last year—equivalent to 533,000 meals — reducing 916 tons of CO2. The system will be installed in all the Group’s hotels before the end of the year.

The reported progress is a step forward in Iberostar Group’s strategy to become carbon neutral by 2030. This is being achieved by the reduction of Scope 1 and 2 emissions by 85%, and Scope 3 by 50%.

One of Iberostar’s key objectives is to have 100% responsibly sourced seafood in its hotels by 2025. In 2022, the company sourced all seafood from responsible origins in Mexico. In Spain, Iberostar has already reached over 90% sustainably sourced seafood, exceeding the global level of 78% (regarding the traceability of the seafood).

Go to www.grupoiberostar.com/en/ for more.