Travel Webcast

Lujure, the New Face of Total Vacations


Total Vacations is making a move that will not only serve luxury travellers, but also help the pocket books of travel agents.

Known for its unique destinations and “à la carte” vacation experiences, Total Vacations, a division of Red Label Vacations Inc., has introduced a re-brand under the new name Lujure, effective Sept. 1.

With a fresh new look and experience, officials say Lujure is your destination for booking “private villas, true luxury hotels and boutique properties to satisfy the growing desire for bespoke travel.”
Lujure features a comprehensive product line-up in the Caribbean, Mexico and Central America.

“This will be a new revenue stream for agents that can now offer their clients a diverse and extraordinary way to travel as an alternative to pre-packaged vacations. Your clients will love the exclusivity, privacy and personalized service,” said Bianca DeMarinis, manager of Lujure, adding agents will be better equipped to service higher-end clientele, large groups and specialized parties under a TICO certified wholesaler.

Travel specialists will earn 10% commission on all private villa bookings – and to celebrate the launch of the site, agents booking a private villa by Oct. 31 will also receive a $200 per booking cash incentive.


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