MSC and Formula 1 extend global partnership to 2030

Formula 1 and The Cruise Division of MSC Group, made up of MSC Cruises and Explora Journeys, have announced a multi-year extension that will see it continue as a Global Partner of the sport through 2030.

The announcement marks an early renewal of the partnership, which began in 2022, with Formula 1 and The MSC Cruise Division enjoying a successful relationship based on a shared passion for innovation, excellence, travel, and entertainment.

The renewed agreement will see the continuation of existing rights including title races, trackside branding and hospitality activations. As part of the Global Partnership, MSC Cruises sister brand, Explora Journeys, will feature across signage packages at select Grands Prix throughout the partnership.

Through the extension, Formula 1 and MSC will be working together to create more moments and unique experiences for fans and at events over the course of the partnership.

“Over the last three years, our partnership with Formula 1 has gone from strength to strength. This season sees MSC Cruises as title sponsor of three Grand Prix races, and Explora Journeys hosting fans on board EXPLORA II in Monaco offering arguably one of the best positions for any race fan,” said Pierfrancesco Vago, Executive Chairman, the Cruise Division of MSC Group. “Our partnership is founded on a shared dedication to excellence, innovation, and teamwork, building the future of our industries to leave a lasting legacy for generations to come. We are proud to announce that we are extending our agreement as Global Partner of Formula 1 until the end of the 2030 season meaning that fans can experience more from MSC Cruises and Explora Journeys on track and beyond for many more seasons to come.”