Celebrity Cruises has unveiled a new “Celebrity Five Star Academy” for travel agents, inspired by the senses and immersing participants in the “tastes and smells, sights, sounds, and the touch and feel of the modern luxury brand.”
The revitalized Academy offers the tools to ensure agents have everything they need at their fingertips to showcase the Celebrity Distinction.
According to officials, the new Celebrity Five Star Academy will take learning to a whole new level – agents can discover innovative content, which includes engaging and experiential video modules that bring the Celebrity product to life. Interactive features include the new “Find the Hidden X’s” brand pop-up’s, and the “Journey Beyond Five Star” – a series of elective courses covering subjects from presentation skills to social media marketing.
“We work incredibly close with our travel partners to deliver new and exciting tools that will educate, motivate and help them sell our brand,” said Dondra Ritzenthaler, senior vice-president of Sales, Trade Support & Service. “The new Five Star Academy is part of our ongoing commitment to continually offer world-class service, offering real tools and real solutions to help our highly valued travel partners grow their business and to support them.”
To date, more than 15,000 travel partners have become Five Star Academy Graduates. To access the new Five Star Academy, which goes live today (Aug. 15), log into http://www.cruisingpower.com.