2024 Gala Puerto Vallarta-Riviera Nayarit focusing on niche markets

Riviera Nayarit and Puerto Vallarta officials are gearing up to host the 29th Gala Puerto Vallarta-Riviera Nayarit from Feb. 8 to Feb. 9, 2024 at the Puerto Vallarta International Convention Center.

The combination of new hotel openings and the region’s distinctive niche markets, organizers are expecting the event to be well attended.

The event will be taking a deep dive into LGBTQ tourism, romance, golf, meetings-and-incentives (MICE) and adventure travel markets, as well as the Pueblos Mágicos, or “Magical Towns” in the states of Jalisco and Nayarit.

Niche markets

The LGBTQ market is one of the pillars of tourism across Puerto Vallarta and Riviera Nayarit. Puerto Vallarta is known for its annual Pride Parade, as well as the dozens of LGBTQ bars, nightclubs and hotels in the Zona Romantica.

Equally, Nayarit has always been a champion for inclusivity. In 2022, the destination’s beaches took home the award for LGBTQ travellers at the LGBT+ Travel Awards Mexico, held in Morelia.

Marrying in Mexico

Couples who wish to marry in Puerto Vallarta or Riviera Nayarit can have a civil or religious marriage ceremony.

Wedding planners in each of the hotels can help couples prepare the necessary documentation and, if desired, obtain clergy from the appropriate religious denomination. The resorts and hotels of Puerto Vallarta and Riviera Nayarit are well-versed in the art of designing dream destination weddings and honeymoons.

Golf tourism

Golf is yet another niche market for Puerto Vallarta and Riviera Nayarit.

Between Puerto Vallarta and Riviera Nayarit there are more than 10 world-class golf courses, designed by professionals and legends such as Jack Nicklaus, Greg Norman, Jim Lipe, Percy Clifford and Robert Von Hagge.

In fact, for third year on the row, the 2024 Mexico Open will be held at the Vidanta Vallarta Golf Course, in Puerto Vallarta.

Business travellers

For business travellers, Puerto Vallarta and Riviera Nayarit are two of the most important markets in Mexico for MICE travel. Nayarit is home to nearly 15,000 hotel rooms along its 200-mile coastline, and half of them are dedicated to upscale and luxury products.

The region offers more than 81,000 square feet of state-of-the-art meeting facilities, as well.

Puerto Vallarta has more than 22,500 hotel rooms across all categories, more than 480,000 square feet of meetings space and other venues specifically designed for special occasions.

The Puerto Vallarta International Convention Center, with 54,000 square feet of space, and the Paradise Village Convention Center in Nayarit offer the best in infrastructure, location and services, with more than 800,000 square feet of total space.

For more information on travelling to Puerto Vallarta, go to visitpuertovallarta.com.