On The Road In Switzerland

Matterhorn Anniversary To Be Showcased At Travel Mart


The Switzerland Travel Mart (STM) kicks off today (Monday) with half a dozen Canadians in attendance, including PressToday’s Mike Baginski. The biannual event showcases the country to the trade through a rotating host city followed by post-convention fam trips.

This year the convention takes over the town of Zermatt, famous for its hiking, near year-round skiing, and as a gateway to the spectacular Matterhorn. 2015 marks the 150th year of the mountain’s first ascent, a theme that will colour the convention.

Stay tuned to PressToday this week and future issues of Canadian Travel Press and Travel Courier for coverage.

Posted in Destinations, News, On The Road Again