Jakson Peters joins TourRadar as new CFO
TourRadar has appointed Jakson Peters as its new chief financial officer (CFO).
With a rich background spanning more than two decades in financial leadership, Peters is poised to bring a wealth of knowledge and expertise to TourRadar, having excelled in various sectors, including the automotive industry, real estate, and job portals across multiple global regions.
Peters’ journey to TourRadar is marked by his successful tenure at Property Finder, the premier real estate portal in the MENA region, where he served as CFO from February 2020 to December 2023.
Concurrently, co-founder Shawn Pittman, who previously served as CFO while leading Fintech, will transition to senior vice-president (SVP) of Fintech. He will continue spearheading the enhancement of TourRadar’s payment orchestration and in-path travel insurance, focusing on self-service and automation.
TourRadar Payments manages online end-to-end payments efficiently and facilitates seamless bookings for organized adventure operators. This innovative solution underpins commission-free bookings directly from consumers and commission-based bookings through third-party channels.
Refining the booking journey
His role will be pivotal in refining the booking journey for travellers as they can choose from multiple online payment options, and businesses get enhanced international payment capabilities, faster payments, and greater control over payment remittances through TourRadar’s secure, global infrastructure.
Additionally, he will play a crucial role in the development of TourRadar’s direct booking solution. This initiative is designed to increase direct bookings for operators and elevate customer satisfaction by offering a diverse range of payment options. It also aims to streamline inventory management, thereby boosting profitability and enhancing the customer experience.
With these strategic appointments, TourRadar reinforces its commitment to being a leading figure in pioneering the organized adventure category and continuously innovating while providing top-notch services to its global clientele.