A Portal With Karisma


A new travel agency sales and marketing portal by Karisma Hotels & Resorts has only been online for a short time, but is quickly gathering praise for its user-friendliness and selection of business tools.

“We’ve been getting great feedback, the buzz has been really good,” said Sabrina Filatow, sales director for Karisma.

In this week’s digital edition of Travel Courier, western editor, Ted Davis reports that part of that buzz is being generated by travel agent Kim Crosby, owner/operator of Sun Lovers Travel of Victoria, who says that “to have all of these resources available to me at all times is invaluable. The company’s constant ingenuity is really inspiring.”

She points to the personal dashboard as the very useful control centre for the new travel agent portal. “I can find anything I need on my own personal sales and development, tons of resources on the hotels and the latest promotions and news.”

She says “convenience” is the operative word when accessing the sales and marketing materials available on the portal, including pictures, logos, e-brochures, videos and more.

“We expect a strong conversion rate by agents to the new site,” said Filatow, referring to GI (Gourmet Inclusive) agency consultants like Crosby. “We believe the majority will adopt it.”

For the full story, check out the March 5, 2015 digital edition of Travel Courier by clicking here.