Bonjour Quebec is inviting next-door neighbours to visit for either an urban or outdoors experience or a combination of the two.
Marie-Helene Hudon, the tourism promotion body’s director of international business development, told an April 12 Toronto event that summer’s looming and Quebec is a short distance for most Ontarians.
“We’re eager to start the summer with the Ontario market,” she said.
Quebec will enter summer with new hotels and new attractions, Hudon added.
Bonjour Quebec showed a video promoting both urban and outdoor experiences in Quebec, with a narrator wondering if “I’m the the first to walk here” while in a wilderness area of the huge jurisdiction.
The event also featured popular Quebec DJ KidCrayola telling event attendees that tourists can enjoy an urban experience in Montreal and then “go to a chalet (a short distance away) and completely remove yourself from the city.”
She also noted that Montreal will host numerous festivals this summer, including ones revolving around food and fashion.
“That’s a good opportunity for us to showcase our wonderful, unique experiences,” she said.
The event featured representatives from the major urban centers of Montreal and Quebec City, along with the Eastern Townships and the Laurentians, and more remote parts of Quebec, including the Saguenay — among other things known for summer whale-watching opportunities — and the Iles-de-la-Madeleine (Magdalen Islands).
Indigenous tourism was also represented.
Marie-Hélène Hudon – director of international business development for Bonjour Quebec
Photo credit: Bonjour Québec — Ryan Emberley