women in travel

#TravelWebcast Wednesday: Redefining Responsible Tourism

On August 12: Tollman, Swan, Simms And Manning Take On Sustainability

After COVID-19 came to town, the rapid shutdown of businesses and traffic brought a surprise reprieve to the natural world for a few quiet weeks.

While many people were struggling to deal with the new reality, animal life briefly thrived in a cleaner, greener world.

It looked like an unexpected benefit for advocates of responsible tourism.

But was it?

Since then, the vastly reduced volume of travel has impacted the conservation efforts of responsible tourism operations, as funds from travellers dwindled to a trickle.

And the pandemic has had other effects on sustainable tourism, including:

  • Will COVID-19 change the definition of sustainable travel?
  • Can sustainability goals set prior to the pandemic still be met?
  • Will COVID-19 even have any impact on the way that people travel responsibly?

These are just some of the questions that will be considered by leading stakeholders of sustainable tourism businesses, participating in this week’s #TravelWebcastWednesday on Aug. 12.

Brett Tollman, CEO of The Travel Corporation — the creators and operators of the TreadRight Foundation, whose prime directive is “Make Travel Matter” – will start the webcast in a one-to-one interview format.

In the panel discussion that follows, participants include:

  • Cedar Swan, the CEO of Adventure Canada, specialists in responsible travel to Canada’s Arctic and East Coast.
  • Rhea Simms, program manager Asia-Pacific for Planeterra, connecting social enterprises to the tourism marketplace.
  • Jodi Manning, director of marketing for Cool Effect, a platform for the support of carbon-reducing projects around the world.

Join Baxter Media on Aug.12 at 1PM EST for the FREE webinar Redefining Responsible Travel. REGISTER NOW at: https://www.bigmarker.com/baxter-media3/TravelWebcastWednesday

Webcast participants are encouraged to come prepared with questions for presenters.

This is part of our #TravelWebcastWednesday series, exploring the topics, trends and issues that matter most to Canadian travel agents and industry professionals right now.




Posted in COVID-19, Events, News, Responsible Travel, Tour Operators, Travel Agent Education, Travel Agents, Trends & Research