Sabre Renews Enterprise Holdings Agreement


Sabre Corporation and Enterprise Holdings have renewed a multi-year technology agreement to market and sell pricing and inventory availability in the Sabre global distribution system.

Enterprise Holdings operates the Enterprise Rent-A-Car, National Car Rental and Alamo Rent-A-Car brands through its global network of neighbourhood and airport locations. All three brands are included in the global agreement with Sabre.

Sabre’s broad, global reach to travellers – through more than 415,000 travel agencies worldwide – will further enhance Enterprise Holdings’ international growth.

“As we continue to expand globally, the Sabre travel marketplace will help us reach the most travellers around the world,” said Lisa Burgess, vice-president for Enterprise Holdings. “Sabre has been a great technology partner and an important part of our marketing strategy.”

Enterprise also will use Sabre’s Car Vision data product, which provides an end-to-end strategic view of performance in Sabre’s travel marketplace. Sabre’s suite of car data products provides a powerful tool to help guide a supplier’s marketing, revenue and operations decisions.

“Sabre continues to develop new ways to partner with our suppliers – helping them increase revenues, and differentiate themselves using our data products,” said Greg Webb, president of Sabre Travel Network. “Enterprise has been an innovative partner in the use of such new and different tools. We look forward to continuing our work together and providing even more solutions in the future.”