Destination Canada aims to grow tourism by $30 billion over 10 years
Prime Minister Mark Carney’s ambitious goal to increase Canada’s non-U.S. exports to $300 billion over the next decade can get a huge boost from tourism, according to Destination Canada CEO Marsha Walden. Call it the ten percent...
Tags: Destination Canada, Marsha Walden
Canadian tourism industry posts record numbers for summer 2025
The summer of 205 was a record breaker for Canada's tourism sector, with revenue between May and August reaching nearly $60 billion. The strong performance, represented a 6% year-over-year increase, and was defined by robust demand that...
Tags: Destination Canada
Destination Canada launches new toolkits to support tourism development in rural communities
Destination Canada, in partnership with the Federation of Canadian Municipalities (FCM), launches two new Tourism Destination Development Toolkits to more than 1,500 elected officials at the FCM Annual Conference and Tradeshow. The two...
Tags: Destination Canada
Destination Canada fund helps bring more meetings to Canada
Destination Canada’s multimillion-dollar International Convention Attraction Fund (ICAF), launched in March 2024, has already supported 21 successful bids made by Canadian Destination Marketing Organizations (DMOs) to host high-value major...
Tags: Destination Canada, International Convention Attraction Fund (ICAF), Soraya Martinez Ferrada
Canadian tourism has officially topped pre-pandemic levels
Destination Canada released its latest Tourism Outlook: Unlocking Opportunities for the Sector. The report shows that total tourism revenue is set to exceed 2019 levels, generating $109.5 billion by the end of 2023. This represents the...
Tags: Destination Canada
Travel & Tourism thinking differently as it embraces the way forward
As Émilie Comeau-Sinclair, Executive Director Strategic Initiatives, Destination Development for Destination Canada, explains it: “Unlike traditional models that focus on minimizing negative impacts, using a regenerative approach to tourism...
Tags: Destination Canada
TIAC, Destination Canada Search For Solutions
A strongly worded call for federal government funding to support Canada’s travel and tourism industries during the COVID-19 virus crisis was announced by the Tourism Industry Association of Canada (TIAC) last week. During a webinar by...
Tags: COVID-19, Destination Canada, TIAC
