TravelBrands launches The Amazing Agent Race campaign

TravelBrands kicked off its 2024 Agent Appreciation events in Toronto (April 9) and Montreal (April 10) with the launch of ‘The Amazing Agent Race’ campaign, an incentive initiative aimed at recognizing and rewarding top-performing travel agents.

As part of ‘The Amazing Agent Race,’ the top-selling agent during the month of April (until April 26, 2024) will win the grand prize of 1 million Loyalty Rewards points.

Loyalty Rewards points can be redeemed for various rewards, including merchandise, travel, gift cards, and the ability to donate to foundations and charities.

Additional agent prizes

The second-place winner will secure roundtrip airfare with Air Canada, while the third-place winner will receive a $500 future travel voucher.

The winners of ‘The Amazing Agent Race’ will be officially announced on May 1, 2024, in celebration of Travel Agent Day.

“TravelBrands is thrilled to launch ‘The Amazing Agent Race’ campaign, which serves as a testament to our ongoing dedication to supporting and rewarding our valued travel agents,” said Nathalie Tanious, president and CEO at TravelBrands. “We believe that this initiative will not only incentivize excellence but also foster a sense of excitement and celebration within the travel agent community. Launching ‘The Amazing Agent Race’ during our Agent Appreciation Events was a strategic decision aimed at harnessing the newfound momentum among attendees, further solidifying our commitment to their success.”

To make qualifying bookings or learn more about this offer, visit