Transat Distribution expands marketing team

Transat Distribution Canada (TDC) has announced three new additions to its marketing team. Michelle Armstrong (pictured on the left) joins the team as manager, Groups and Special Programs. Most recently with Transat Tours Canada, Armstrong has the experience in both the groups and sales teams, which will bring the expertise and business building skills imperative to expanding this important market for TDC. She will be responsible for growing the groups engagement across the network, the 3rd Annual Groups Academy as well as managing TDC’s Star Traveller best customer program. TDC also has a new cruise team, featuring Veronique Savoie (pictured at the right) as manager, Cruise Products. Savoie has experience both in TDC marketing on the CRM team as well as the Transat Tours national accounts team and was one of TDC’s hosts on their most recent Cruise Academy. She will execute the 2013 Cruise Academy, work with the network to increase support of TDC’s Sail Away block space program and oversee the day-to-day relationships with TDC’s cruise partners. Geneviève Naud (centre) joins Savoie as administrator, Cruise Desk and will be responsible for the maintenance of the Sail Away program as well as cruise support and communications to the TDC network. Naud joins TDC from Transat Tours where she worked in Cruise Sales and Customer Service. Savoie and Naud will be based in TDC’s Montreal head office, while Armstrong will be based in the Toronto office.